branding + graphic design for visionaries
Idealist Branding + Design Studio is an independent branding and graphic design company led by unapologetic idealist, Sarah Hines.
We specialize in creating unique visual identities and materials for visionary business owners.

What We Do
Brand Design
We create new or enhanced visual brands for small businesses and events, including logos, brand patterns and elements, and branded materials.
Graphic Design
We create brand-aligning print and digital designs, including event materials, website and social media graphics, merchandise, and illustrations.
Brand Strategy
We develop brand strategies and content calendars to help small business owners apply their brand principles to their marketing outputs, including social media, email marketing, and more.

Our “Why”
Our mission is to guide fellow idealists toward identifying the heart of their work and bringing their bold visions to life through their brand and visual identity.
We do this by:

listening deeply to understand our clients

drawing connections between our clients’ missions and visual identities

creating innovative art + designs

keeping a big-picture strategy in mind at all times

Why You’ll Love Us
At Idealist, we’re committed to understanding the humanity at the center of your business or organization and creating designs that help forge authentic connections with your audience. We promise to always:
- Listen deeply
- Work collaboratively with you
- Believe in your vision
- Do our homework
- Create high quality designs
“Powerful and memorable communications“
“When working with Sarah, it was clear she brought both knowledge of nonprofit management and the creativity of a brand manager.
Sarah created a cohesive brand strategy and delivered powerful and memorable communications to our target audiences.”
Keri Koehler
Direct Supervisor
“A partner in your work”
“Sarah works creatively and collaboratively to deliver outstanding design pieces. From concept to the finished product, she is a partner in your work.”
Angie Peters
Client since 2023
“We have complete trust in her”
“Sarah has been wonderful to work with! She is creative in her ideas and visual presentations. She is always prompt in her communication and responds quickly when we have a last minute request. We have complete trust in her to present our organization to faithful followers and new connections!”
Emily Nienhuis
Client since 2022
@idealistdesigns

















